Andy Carvin, National Public Radio (www.andycarvin.com/complibraries.ppt)
- Head of NPR’s Web 2.0 streategy
- Traditional Media Production
- publisher
- broadcaster
- billboard owner
- drag a sign from a plane
- hold up a sign at a sporting event
- Web 1.0
- read instead of produce
- HTML
- Programming
- Graphic design
- hosting ability
- promotion mechanisms
- Web 2.0
- new software makes content creation easy
- people focus on ideas and creativity rather than technical know-how
- “the read-write web”
- “we media”
- Social software and the democratization of content
- classblogmeister.com
- flickr.com
- epnweb.org
- blip.tv
- youtube.com
- common thread: online communities where people are actively encouraged to use and share each other’s original content
- Content production: All the cool kids are doin’ it
- [see notes from PEW keynote yesterday for stats]
- The Web 2.0 Universe
- geotags
- blogging
- aggregation
- podcasting
- folksonomies
- rating
- vlogging
- community discussions
- tagging
- IM
- SMS
- mashups
- RSS
- wikis
- citizen journalism
- online social networks
- Most famous examples: Blogs
- early days: online geeks have personal homepages
- blogging software made it easy for everyone
- fill-in-a-form publishing
- today: 60-100 million+ blogs online
- perception: a media-blogger war of attrition
- The media hates bloggers
- can’t trust trust them to get it right
- have agendas/biases
- mob mentality
- don’t respect journalists
- don’t do hard news
- bloggers hat the media
- you can’t trust old media
- claim their unbiaser
- dominated by soundbites
- don’t respect the public’s brains
- always pandering to lowest common denominator
- Today: Happy Internet, the war is over
- concerted attempts at finding understanding between the media and the blogosphere
- media/blog collaboration now more common
- greater emphasis on “networked journalism” (Jeff Jarvis)
- finding ways for the media to work with “the people formerly as the audience” (Jay Rosen)
- Why are media outlets embracing Web 2.0
- improving journalistic transparency
- creating a public dialogue
- tapping into public knowledge and creativity
- new collaborative opportunities with affiliates
- maybe it’s profitable, too?
- Open piloting
- inviting the public to help create new broadcast programming
- sharing rough drafts of shows before they’re ready for prime time
- a focus group, but everyone’s welcome
- examples: Rough Cuts, Bryant Park
- Radio Open Source
- “a blog with a radio show”
- not about open source software
- opens editorial process to the public
- invites users to submit & debate program ideas
- users recommend guests & questions
- asks users to participate on-air
- Similar: TOTN, WHYS
- BBC Have Your Say
- centralized forum for discussion news
- only select stories covered
- two-tiered moderation
- users can rate each others’ comments
- CNN iReport
- http://www.cnn.com/exchange/
- CNN citizen journalism project w/ blip.tv
- users submit photos, video for specific stories
- best clips included on air
- published early video from VT shootings
- “tell your friends, iReport for CNN”
- USA Today
- embedding social networking across the site
- note balkanized to a special section
- users can comment
- OhMyNews
- english.ohmynews.com
- Korean online news service
- dedicates 20% of its space to citizen journalism
- ones that submit consistently get paid
- Global Voices
- bridge blogging
- Vote Guide
- Minnesote E-Debate
- NewAssignment.net
- So What Should You do?
- community blogs & discussions
- more…
- bathroom in South Africa photo