Vine has received it’s first DMCA takedown notice

Vine logoSee if you can guess who before reading any further. (No, not Metallica.)

Well, that didn’t take long. Two months after its launch, the social video-sharing app Vine has received its first copyright takedown notices. The complaints were sent by NPG, the record label owned by Prince, whose music appeared in a few six-second videos on Vine.

Whether or not six seconds of a Prince song in a user-generated video constitutes fair use is something for a court to decide. If it’s not, though — if uploading a crappy, six-second video that contains someone’s song turns out to be illegal — we have to ask ourselves some pretty fundamental questions about copyright and what it’s for.

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