Post frequency is something I’ve been thinking about for a while now and it looks like the Marketing Profs Daily Fix Blog has taken the topic on. The central point, as long as your posts are good, and you have an RSS feed, posting to your blog often isn’t as important as it used to be. Opinions?
Michael Sauers is currently the Director of Technology for Do Space in Omaha, NE. Michael has been training librarians in technology for the past twenty years and has also been a public library trustee, a bookstore manager for a library friends group, a reference librarian, serials cataloger, technology consultant, and bookseller since earning his MLS in 1995 from the University at Albany’s School of Information Science and Policy. Michael has also written dozens of articles for various journals and magazines and his fourteenth book, Emerging Technologies: A Primer for Librarians (w/ Jennifer Koerber) was published in May 2015 and more books are on the way. In his spare time he blogs at travelinlibrarian.info, runs The Collector’s Guide to Dean Koontz Web site, takes many, many photos, and typically reads more than 100 books a year.
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One Reply to “Why Blog Post Frequency Does Not Matter Anymore”
Well, since I said much the same thing a while back, I agree… the interesting new spin is that forced frequency of posts is specifically a bad thing, as it clutters up RSS aggregators and can encourage people to decide your stuff isn’t worth reading. I’m inclined to agree with that as well. (Actually, the whole “marketing” post was remarkably sensible, and remarkably…um…non-traditional marketing.)
Well, since I said much the same thing a while back, I agree… the interesting new spin is that forced frequency of posts is specifically a bad thing, as it clutters up RSS aggregators and can encourage people to decide your stuff isn’t worth reading. I’m inclined to agree with that as well. (Actually, the whole “marketing” post was remarkably sensible, and remarkably…um…non-traditional marketing.)