IL04: “evaluating web search tools”

It’s getting to the end of the conference. I’m exhausted. Rita Vine’s presentation was the only one I attended dealing specifically with search engines. (I’m not counting this morning’s keynote as it had no competition.) Her opening comment that we’re good at evaluating search results but not the engines or tool themselves is a very important one. Here’s her five-step evaluation process:

  1. Find new search tools
  2. Figure out the business model
  3. Evaluate the functionality
  4. Evaluate the content’s quality and comprehensiveness
  5. Compare to other best-of-breed tools

She mentioned using WHOIS to find the parent companies when looking for business model information. Those who attended my bookmarklets cybertour will know how to do that using CoolWhoIs.

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